In the book Treasure, Edwin Louis Cole taught us many truths - none greater than the joy of giving. Loving others, caring for others, giving away from yourself, serving others. All ways to be generous and healthy, spiritually and emotionally.
The world teaches men to pursue greatness—greatness in business, influence, reputation, or achievement. Yet scripture turns that idea upside down. Jesus said plainly, “Whoever wants to become great among you must be your servant” (Matthew 20:26).
Greatness in the Kingdom of God is not measured by how many people serve you, but by how many people you serve.
Your care for others becomes the true measure of your greatness (see Luke 9:48 TLB).
In the world of business, this principle quietly proves itself again and again. For decades, American carmakers grew strong by serving millions of customers. Companies like Dell rose to prominence not simply because of technology, but because they served the people who contacted them. The more people they helped, the greater they became. The same principle applies to a man’s life.
Many men chase greatness through money, position, or recognition. But those things cannot buy a great life. Money cannot buy greatness. It cannot purchase respect. It cannot secure prosperity of the soul or provide deep well-being.
Yet by giving, you gain all four.
When a man gives his strength, his time, his wisdom, and his care for others, something remarkable happens. He gains what cannot be purchased. He earns respect. He builds a legacy. He prospers in ways that go far beyond wealth.
Because in God’s Kingdom, you gain by giving what you cannot buy with money.
Jesus modeled this perfectly. “The Son of Man did not come to be served, but to serve, and to give His life as a ransom for many” (Mark 10:45).
Real greatness is not found in being the most important man in the room. It is found in being the man who serves everyone else in the room.
CMN leader and board member Doug Stringer says it this way, "While most men reach for thrones, Jesus reached for a towel."
Be the towel man.
